This 1930s Missouri road map brings together two of American cartography's great names: Conoco, the oil company that ran from 1875 until its 2002 merger with Phillips Petroleum to form ConocoPhillips, and H.M. Gousha, the map maker who left Rand McNally in 1926 to start his own company and became one of the three dominant road map producers in post-war America. The cover carries the large Conoco logo; the back advertises their engine oil and "Conoco-Bronzzz" gasoline. The map itself includes population data, highways, state parks, and Conoco station locations. This one has lived a full life — fold-line tears, yellowing, stains — all the honest wear of a map that was actually used.
For collectors of road map ephemera, oil and gas history, or Missouri Americana. The patina is part of the story.
Type: Original vintage road map, not a reproduction
Brand: Conoco Travel Bureau
Cartographer: H.M. Gousha Company
Era: 1930s (dated by census data)
Coverage: Missouri
Dimensions: 9 × 4.5 inches folded
Condition: Average vintage — fold-line tears, yellowing, staining; no writing; honest road wear throughout
