Advertisement, 1988 Oldsmobile Cutlass Supreme, GM, Original Magazine Ad, Vintage

A prediction from 1988 — and the car that made it.

• Maker: Oldsmobile (General Motors)
• Material: Paper
• Dimensions: 13" x 10" (including margins)
• Era: Vintage, 1988 (Life magazine)
• Origin: USA
• Condition: Very good vintage. Slight border/edge wear only; no significant issues. Please review photos closely before purchasing, as all sales are final.

A natural for an automotive enthusiast or mid-century modern space. A nostalgic gift for Oldsmobile collectors or anyone who remembers the optimism of late 1980s American car culture.

General Motors ran this full-page color advertisement in 1988 Life magazine to introduce the 1989 Oldsmobile Cutlass Supreme with a tagline that now reads as a charming time capsule: "Take a Look at the Car Your Kid Will Be Driving in the Year 2000." The Cutlass Supreme did indeed have a good run — produced until 1997 — and this oversized Life magazine page preserves it at its moment of confident debut.

Browse our shop for more vintage automotive and magazine advertising to round out your collection.