The chick that never scratches. In 1935, Bon Ami ran one of American advertising's most charming campaigns — a cluster of fluffy yellow chicks illustrating the tagline that made the brand famous: "Hasn't Scratched Yet." This full-page color ad captures a moment when household cleaning felt gentle, wholesome, and even a little poetic. The reverse side carries a full-page Congoleum Gold Seal Rug advertisement — complete with prices that will make you smile.
Frame it for a farmhouse kitchen, a laundry room, or give it to anyone who loves early American advertising history. A sweet find for collectors and a conversation piece for intentional homes.
Type: Original magazine page, not a print or reproduction
Year: May 1935
Dimensions: 9.25 × 12.5 inches
Double-sided: Congoleum Gold Seal Rugs ad on reverse
Condition: Fair vintage — age toning/yellowing, colors remain bright; small tears at corners (photographed)
