Three little trays, three chapters of one of the most recognized advertising campaigns in American history.
Maker: Coca-Cola Company
Pieces: 3 trays — 1989, 1991, 1997
Materials: Metal
Dimensions: 6.5"L × 4.5"W each
Origin: USA
Era: Vintage — issued 1989, 1991, and 1997
Condition: Average vintage. All trays show rust, primarily around the borders; center designs remain clear. No dents. Best suited for those who appreciate the patina of well-aged metal. Please review photos closely before purchasing, as all sales are final.
Each reproduces a different era of Coca-Cola iconography: a 1905 trolley car sign (“5 Cents — Fountain & Bottles”), a 1937 outdoor billboard (“Bottle in the Snow”), and the beloved 1990s polar bear mama with cubs — itself descended from the bear first introduced by Coca-Cola back in 1922.
At 6.5" × 4.5" each, they are the right size for a nightstand, desk, or entryway catch-all — coins, rings, a spare key. For the Coca-Cola collector, they fill three gaps at once. For anyone with an eye for vintage graphic design, they are a delight in miniature.
Coca-Cola has used serving trays as advertising since the late 1890s, turning functional objects into some of the most collected pieces of American commercial art — these three miniature reproductions each capture a distinct decade of that visual history.
Browse our shop for more Coca-Cola collectibles and vintage advertising to round out your collection.
