Chrome done right looks like this — this tray's pierced reticulated border, Gadroon rim, and etched center of shells, flowers, and lattice are genuinely beautiful to look at, and genuinely easy to own.
Maker: Irvinware / Beatrice Foods Co.
Pattern: Shell & Lattice #2211
Materials: Chrome plated
Dimensions: 13" diameter
Origin: USA
Era: Vintage, 1975
Condition: Very good — minor surface scratches consistent with age and use; light brown marks along the inside rim (photographed). Please review photos closely before purchasing, as all sales are final.
Made by Irvinware, a division of Beatrice Foods by 1975, and still in its original box, Pattern #2211 represents the best of American mid-century hollowware design. The chrome finish means it will never tarnish — no polishing, no maintenance required.
Style it on a bar cart, use it as a perfume tray, display it on a console, or serve from it at the table — a no-fuss, high-style piece that works in almost any room.
Irvinware operated as a division of Beatrice Foods by the mid-1970s, producing chrome-plated hollowware that offered the look of silverplate without the upkeep — a practical, design-forward alternative that found a real audience during the decade.
Browse our shop for more vintage chrome serving pieces to round out your collection.
