Advertisement, Quebec Canada Tourism, "Drop in Neighbor" Landscapes & Art Illustrations, Original Magazine Ad, Canada, 1963

Canada's friendly French province — and a banned weed killer on the back.

This 1963 full-page color advertisement for Quebec tourism is a warm, beautifully composed piece: photographs of landscapes, food, and arts alongside a signed illustration by Bastien, all under the inviting tagline "Drop in Neighbor — Canada's Friendly French Province." The reverse is the conversation piece: a black-and-white advertisement for Dacthal, a weed-killing chemical from Diamond Chemicals — a product the EPA banned via emergency order in 2024, making this double-sided page an unexpectedly fascinating piece of agricultural history.

A lovely piece for a travel lover's home, a Quebec memorabilia collection, or anyone drawn to mid-century tourism design. An unusual and memorable gift.

• Original full-page color print ad, 1963
• Double-sided: Quebec Canada Tourism / Dacthal Diamond Chemicals weed killer reverse (black & white)
• Landscapes, food, and arts photos plus Bastien illustration
• Tagline: "Drop in Neighbor — Canada's Friendly French Province"
• Dimensions: 10.5 x 13.25 inches
• Condition: Very Good Vintage — minor border tears on left and bottom; micro tears on remaining borders; colors remain bright
• One available