Advertisement, 1960 Halo Shampoo, Colgate-Palmolive, Original Magazine Ad, Vintage

A rare variant of a beloved mid-century brand — and remarkably hard to find.

• Maker: Colgate-Palmolive (Halo Shampoo)
• Material: Paper
• Dimensions: 12.75" x 10.75" (including margins)
• Era: Vintage, 1960 (Courier Journal)
• Origin: USA
• Reverse: Bensinger's Furniture Store, Lexington KY ad on back (full page, color)
• Condition: Very good vintage. Age toning; minor border tears on right margin, easily framed; colors remain bright. Please review photos closely before purchasing, as all sales are final.

A lovely piece for a powder room, dressing room, or vintage beauty collection. A charming gift for health and beauty ephemera collectors or lovers of mid-century advertising illustration.

Halo Shampoo was introduced by Colgate-Palmolive in 1938 and remained a bathroom staple through the 1970s, but this "For Dry Hair" formulation is the scarce one. This full-page, full-color 1960 Courier Journal advertisement features a woman with luminous hair against a vivid background — colors still bright despite the paper's warm age toning.

Browse our shop for more vintage advertising and beauty ephemera to round out your collection.