Advertisement, 1960 Bulova Watches, New First Lady Watch Collection, Original Magazine Ad, Vintage

Five watches on a glass plate, a yellow rose, and a bird — mid-century luxury, elegantly staged.

• Maker: Bulova
• Material: Paper
• Dimensions: 13" x 10.75"
• Era: Vintage, October 1960 (This Week magazine)
• Origin: USA
• Condition: Very good vintage. Age toning on paper; tears along one border; colors remain bright. Please review photos closely before purchasing, as all sales are final.

A beautiful piece for a dressing room, vanity area, or mid-century inspired interior. A thoughtful gift for watch collectors, jewelry enthusiasts, or anyone who appreciates the refined visual language of early 1960s luxury advertising.

This advertisement introduces the "First Lady" ladies' watch series with the kind of still-life elegance that defined mid-century jewelry advertising. The watches are displayed on a glass plate against a deep red background with a single yellow rose and a bird — quietly opulent and entirely of its era.

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