The chick that never scratches. In 1935, Bon Ami ran one of American advertising's most charming campaigns — a cluster of fluffy yellow chicks illustrating the tagline that made the brand famous: “Hasn't Scratched Yet.”
Maker: Bon Ami
Material: Paper
Dimensions: 9.25" x 12.5"
Era: Vintage, May 1935
Origin: USA
Reverse: Congoleum Gold Seal Rugs ad on back
Condition: Fair vintage. Age toning/yellowing, colors remain bright; small tears at corners (photographed). Please review photos closely before purchasing, as all sales are final.
Frame it for a farmhouse kitchen, a laundry room, or give it to anyone who loves early American advertising history. A sweet find for collectors and a conversation piece for intentional homes.
This full-page color ad captures a moment when household cleaning felt gentle, wholesome, and even a little poetic. The reverse side carries a full-page Congoleum Gold Seal Rug advertisement — complete with prices that will make you smile.
Browse our shop for more vintage advertising and magazine ephemera to round out your collection.
